Content Marketing Manager
EngineeringBookmark Details
## Now Hiring: Remote Content Marketing Managernn Flexible Hoursn Team Retreatsn Parental Leaven Health insurancen Vacation & Holidaysn Anywhere in the U.S.n Competitive Salary & Perksn Learning and Education Budgetnn## About Perfect KetonPerfect Keto is a food and supplement company with a mission to make the world a better place by helping people own their optimal health through education and access to proper nutrition.nn## Role OverviewnWe are searching for a creative & data-driven Content Marketing Manager to help us grow the best blog in the low-carb space. This role will develop and implement a comprehensive and effective content marketing strategy that increases rankings and organic traffic to our blog and work with the rest of the content team including our SEO manager, recipes creators, and article writers to outline, develop, edit and publish the best content in our niche. If you are a hyper-organized, resourceful, thoughtful problem solver with a deep understanding of content marketing for organic search and a passion for health and wellness in the low-carb space, this role is for you.nn## Responsibilitiesn- Work with our SEO manager to co-create the keyword strategy that guides our content marketing efforts. Must be able to lead SEO strategy.n- Meticulously reverse engineer the top content ranking for your target keywords to create superior content that aims to satisfy search intent and outrank competitors websitesn- Grow the Perfect Keto email list by capturing new emails from the blog with embedded forms & content upgradesn- Create & update content SOPs and quality guidelines for our team of writersn- Manage our blog calendarn- Create high-level content outlines for our team of writersn- Project-manage the deliverables for our team of writersn- Edit the content our team of writers produce to ensure they meet our quality standardsn- Ensure our content meets our scientific & content quality standardsn- Provide guidance to writers to help them meet our scientific & content quality standardsn- Collaborate with the email, paid & social teams to implement a promotional strategy for all the educational content we publish on the blogn- Keep existing blog content competitive by implementing updates & refreshes periodically where neededn- Scope out new content marketing opportunities that drives traffic to the blog and increases trafficn- Work with our web development team to implement updates on the website that can help blog performancen- Stay up to date with search engine algorithm changesn- Stay up to date with health trends that can inform seasonal/trending contentn- Monitor performance of the blog rankings, organic traffic, new emails acquired from the blog, and overall content performance on a weekly, monthly, and quarterly basisnn## Preferred Qualificationsn- Experience as a content marketern- Experience managing a team of content creatorsn- eCommerce experiencen- Deep understanding of Googles ranking algorithmn- Experience in the Health and Wellness industryn- Basic understanding of nutritional sciencen- Basic understanding of what constitutes good scientific researchnn## Required Skillsn- Extremely capable at reverse engineering good contentn- Ability to manage a team of contractor writers to achieve content goalsn- Ability to work on a small but highly productive teamn- Ability to proof-read both for accuracy and readabilityn- Ability to spot new content opportunities without waiting to be askedn- Extremely organizedn- Ability to prioritize high leverage opportunitiesn- Ability to deprioritize non-urgent tasksnn## PerksnWe cant take care of others (our customers) without taking care of ourselves (our people) first. Thats why we pay extremely competitive salaries and offer a variety of perks to help you optimize your health.nn Salary: We pay top of market because we want the best people at our company.nn Workday: As long as you get your work done, work whenever you want, from wherever you want.nn Vacation & Holidays: We have a strict two week minimum of vacation taken per year, and anything over that is unlimited and up to you. Take any holiday you want, but also feel free to work on any holiday you want.nn Health insurance: You have the choice to opt-in to the best health insurance we can get. Were also working towards providing dental and vision coverage.nn Nutrition: You get a monthly budget to invest on getting fresh food locally.nn Fitness: You get a monthly budget to invest on a gym membership, personal trainer, yoga classes, and anything else that helps you increase your physical fitness.nn Books: You get a free Kindle and four books per month.nn Meditation: We cover any app or class you use to improve your meditation consistency.nn Continued Learning: We cover anything that increases your work skills and provide a monthly budget for developing any personal skills you desire. You want to learn Spanish? How to do pottery? We have you covered.nn Free product: You need to be able to brag about how awesome Perfect Keto products are, so team members get free product for their personal use.nn Retreats: Having fun is one of our core values. Join us on our all expenses paid retreats to fantastic locations.nn Parental Leave: Take the time you need to take care of your baby and yourself. Work will be there when you come back.nnWe are committed to hiring individuals with a diversity of perspectives, backgrounds, and beliefs who can use their interest in health to help us build an organization that makes a difference in the world. Join Perfect Keto for the chance to collaborate with a talented and engaged team, passionate about leveraging nutrition to improve peoples lives. nnPlease mention the words DAD ABOVE GRAPE when applying to show you read the job post completely (#RMTUyLjM5LjIxMy44MQ==). This is a feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they’re human.nn nn#Salary and compensationn $50,000 $80,000/yearn nn#LocationnWorldwide
Share
Facebook
X
LinkedIn
Telegram
Tumblr
Whatsapp
VK
Mail