B2B Lead Demand Generation Performance Marketer

What the heck is Bindwise?nnFor businesses selling on Amazon or agencies managing those businesses who know the dark force of Amazon, Bindwise is The-Empire-Strikes-Back service that reveals instant critical business issues. Unlike other tools from the digital commerce galaxy, Bindwise reveals a unique set of issues thanks to deep integration with merchant shops that is 100% compliant with Amazon Terms of Service.nnWere a bootstrapped startup. A team consists of 3 engineers, 1 engineering intern, and a designer. Currently looking for you and an account executive. nnThe RolennAs Bindwises first full-time marketing hire, you will develop and execute hard sides of marketing, that is, demand/B2B lead generation, channel/funnel optimization and non-paid search/SEO. In other words getting traffic and nurturing leads.nnYoure encouraged to diversify your week and test new opportunities growth generation (AAARRR funnel), positioning and messaging, partnerships, content and social marketing and other.nnFrom strategy development through execution and optimisation, your impact will be felt across demand generation efforts.nnIn the first 6-8 months in this role, expect a contest between you and our first full-time Account Executive hire. More on this during our phone conversation.nnBeing the first marketing hire at a startup isnt about building a team right away its single player. Its a hard job. Think about whether you have an appetite.nnAs a very early member of an early-stage team of 6, you will be involved in medium-term strategy as well as highly tactical day-to-day execution. Working directly with founders, this is a rare opportunity to help an early-stage, mission-driven company grow.nnKey responsibilitiesnn* Own the growth-related metrics: sales pipeline quality and volumen* Own the marketing strategy and execution campaigns across the stages: evaluate, ideate, experiment, scale, measure, iteraten* Drive acquisition of end customers by finding creative, unconventional, and cost-efficient channels to increase customer conversionn* Deliver against quarterly business and product growth goalsn* Keep a pulse on marketing performance, continue to optimize funnels and campaigns to reach growth goalsn* Deliver regular updates to founders, complete with success, challenges, and asksnnMinimum Qualificationsnn* 5 years of B2B marketing experience including n* 3 years of performance marketing experiencen* Previous experience in a marketing team of 5+ peoplen* Previous marketing experience working in the technology industryn* Ability to speak and write in English fluentlyn* A desire to work remotely and overlap with GMT+2 for 2 business hours nnPreferred Qualificationsnn* Experience in eCommerce/retail sector with knowledge of vertical insights and contextn* Attention to detail, highly analytical and data-driven tech savvyn* Self-directed, proactive and solution-focused with the ability to take initiativennBenefitsnn* $78,000/yr = $57,600 base ($4,800/mo.) + $20,400 cash bonus (for achieving the goals)n* 20 working days of annual leave (paid time off) + plus bank holidaysn* Day off on your birthdayn* 5 days of sick leave (paid time off) annuallyn* 5 days of educational leave (paid time off) annuallyn* $1,000/yr educational grantn* Work from anywheren* Flexible working hoursn* 1 annual company retreat to an awesome placen* Loads of development opportunities n* The opportunity to work with smart, curious people in an engineering culturen nnPlease mention the words AWKWARD DASH RANDOM when applying to show you read the job post completely (#RMjA3LjIzMC4xMjAuMTgz). This is a feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they’re human.nn nn#Salary and compensationn $30,000 $60,000/yearn nn#LocationnWorldwide

Tagged as: Account Executive, Designer, Full-Time, marketing, SEO